Consumer's Equilibrium utility Analysis|Who is the consumer ?|What is meant by utility ? Who is the consumer ? Any person who buys and consumes goods and services for consumption. It is called consumer. What is meant by utility ? Utility refers to the satisfaction derived from the consumption of something. How is utility measured ? Utility is measured in two ways. i) Quantitative measure of utility ii) Ordinal measure of utility Quantitative measure of utility The countable measure of utility means the measure of utility in countable numbers or units; Like - can be measured in the form of 1,2,3. O rdinal measure of utility Ordinal measured means that utility can only be given as an order according to ...
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